MatrixVision tackles a sales problem: modern cars have advanced lighting systems, but customers never actually see them in action, so the benefits feel abstract. The app lets buyers visualize a car in real environments through Vision Pro or iPad, and control headlights and driving scenarios using hand gestures. This makes the features more tangible and persuasive. In the end, though, it’s still a guided demo tool for convincing someone to buy a specific model, just with nicer visuals.
Team members: Ramona Eckert (Project Leader), Jonathan Parth (Coach), Altin Azizi, Erin Kerciku, Arlind Ismaili, Karl Freund, Ming Hai Nguyen, Sven Hanakam, Wan-Ting Chen
Customers: Leon von Tippelskirch, Nityananda Zbil